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More sponsors and higher advertising and marketing prime agenda for brand spanking new Asian Games chief

More sponsors and higher advertising and marketing prime agenda for brand spanking new Asian Games chief



Better advertising and marketing for the Asian Games and getting extra sponsors on board will probably be excessive on the agenda when Randhir Singh takes over as president of the Olympic Council of Asia (OCA) on Sunday, the veteran administrator mentioned.

The 77-year-old Indian has been the OCA appearing president since 2021, filling in for Kuwait’s Sheikh Ahmad Al-Fahad Al-Sabah, who was handed a 15-year ban from sports activities administration in May this yr over ethics breaches.

A five-time Olympic shooter, Singh is the lone eligible candidate for the OCA president’s publish and his elevation will probably be confirmed in Sunday’s OCA common meeting in New Delhi.

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Written by EGN NEWS DESK

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